BFOA Debuts Media Mixer in LA!

By Emily Barratt | October 29, 2024

Sean Valentine, host of Valentine In the Morning 104.3Myfm iHeart Radio; Tim McCarthy, President, Broadcasters Foundation of America; Colleen Williams, Anchor, NBC4 News; Alissa Pollack, Executive Vice President, Global Music Marketing, iHeartMedia; Spencer Sutherland, Singer/Songwriter; Todd Mohktari, President & General Manager, Telemundo52/NBC4 Los Angeles.

More than 100 broadcasters, from CEO’s to those just entering the business, turned out for The Broadcasters Foundation of America (BFOA) first Los Angeles Media Mixer, held last Wednesday, October 23rd, at the NBC4 Lot. Co-hosts for the event were Colleen Williams, NBC4 News Anchor, and Valentine, host of Valentine In The Morning on iHeart’s 104.3 MYFM. Spencer Sutherland entertained attendees with an amazing performance of his new single, Drama!

The BFOA Media Mixers give up-and-coming professionals in broadcasting unprecedented access to talent, managers, and executives and to bring awareness of the mission of the Broadcasters Foundation to those that are new to the industry. Media Mixers are always free thanks to the support of sponsors from the broadcasting industry. The LA Media Mixer was sponsored by NBCUniversal Local and the California Broadcasters Association.

Scott McCarthy, President, Workhouse Sports; Tim Howick, Vice President, Marketing and Brand, NBC4 Los Angeles; Iris Arvizu, Research Director, Sales & Marketing, Telemundo Los Angeles; Tim McCarthy, President, Broadcasters Foundation of America; Lizette Carbajal, Vice President, Community Relations & Communications, Telemundo 52 and NBC4; and Fatima Goncalves, Vice President, Marketing & Programming, Telemundo Los Angeles.

Executives in attendance included, Todd Mohktari, President and General Manager, Telemundo52/NBC4 Los Angeles; Daliah Karajeh, Communications Director, California Broadcasters Association; John Peake, Sr. Vice President of Programming, iHeartMedia; Alissa Pollack, Executive Vice President, Global Music Marketing, iHeartMedia; Dave “Chachi” Denes, President, Benztown; and more.

“We’re delighted that our first west coast Media Mixer was such a success,” stated Tim McCarthy, President of the BFOA. “We’re grateful to Valari Staab and Todd Mohktari at NBCUniversal Local and Joe Berry from the California Broadcasters Association for their help. Media Mixers in other markets are in the works.”

The BFOA Media Mixers serve a three-pronged purpose:

Celebrate the camaraderie and connection within the broadcast community;
Mix and mingle with peers, on-air talent, and industry executives;
Increase awareness of the Broadcasters Foundation charitable mission to junior-level broadcast professionals.

For more information about the Broadcasters Foundation, including how to apply for aid or make a donation, visit www.broadcastersfoundation.org, or contact 212-373-8250 or info@thebfoa.org.

About the Broadcasters Foundation of America: www.broadcastersfoundation.org
The mission of the Broadcasters Foundation of America is to improve the quality of life for men and women in the radio and television broadcast profession who find themselves in acute need. The Foundation reaches out across the country to identify and provide an anonymous safety net in cases of critical illness, accident, and other serious misfortune. The Broadcasters Foundation of America is a 501(c)3 Public Charity and has received four stars from Charity Navigator, its highest rating, and a Gold Seal of Transparency from Candid/Guidestar.

Media Contact:
Renée Cassis
RC Communications Marketing
646-808-6505 | cassis2@msn.com

Posted in BFOA News